Allison Holliday is the administrative heart of Raincross Family Counseling, ensuring that clients receive seamless support from their first contact through their entire therapeutic journey. As both a skilled administrative professional and a counseling psychology student, she brings a unique blend of organizational expertise and psychological understanding to her role. Allison creates a warm, welcoming first impression for clients, helping to make the often-intimidating process of beginning therapy as comfortable and stress-free as possible. Her compassionate approach to client care reflects Raincross's commitment to treating every person with dignity and respect.

Her professional approach focuses on removing barriers to mental health care through efficient systems and genuine human connection. Allison understands that administrative processes can sometimes feel overwhelming, particularly for clients already managing significant life challenges. She excels at translating complex insurance information, scheduling requirements, and intake procedures into clear, manageable steps. Her communication style balances professionalism with warmth, creating an environment where clients feel both well-cared for and confident in the organizational aspects of their therapeutic experience.

With years of experience in hospitality and customer care, Allison has developed exceptional skills in anticipating needs, solving problems creatively, and ensuring positive experiences for everyone she serves. This background, combined with her current studies in Counseling Psychology, allows her to approach administrative tasks with both efficiency and empathy. She works closely with Reba Machado and the entire clinical team to create a cohesive, supportive environment that reinforces the therapeutic work taking place within the practice.

Outside her role at Raincross, Allison nurtures her creativity and joy through cooking and baking, finding satisfaction in creating experiences that bring comfort and pleasure to others—much like her work at the practice. Her love of travel reflects her curiosity about diverse cultures and perspectives, enriching her ability to connect with clients from varied backgrounds. These personal interests mirror her professional approach: thoughtful attention to detail, openness to new experiences, and a genuine desire to create positive connections with others.

Supervised By: Reba Machado, LMFT, MFC #53910